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网络技术的变化使得著作权集体管理组织有了更大的发展空间,文化产业化也对著作权集体管理组织的发展提出了更高的要求。然而,我国著作权集体管理组织现有角色的定位存在着诸多问题,不仅不适应网络社会和文化全球化的时代背景,也不利于推动我国文化产业的发展。鉴于此,对我国著作权集体管理组织全面、合理的重新定位势在必行。在价值理念上,必须实现著作权集体管理组织的经济利益和社会效益的有机统一;在职能上,必须协调好著作权集体管理组织多种职能之间的冲突。而在对我国著作权集体管理组织角色的重新定位的过程中,还需要重构相关制度。
The change of network technology has made copyright collective management organization have more space for development, and cultural industrialization has put forward higher requirements for the development of copyright collective management organization. However, there are many problems in the existing role of copyright collective management organizations in our country. They not only do not adapt to the background of the era of cyber-society and cultural globalization, but also not conducive to the development of cultural industries in our country. In view of this, it is imperative to reorganize our collective copyright management organizations in a comprehensive and reasonable manner. In value concept, it is necessary to realize the organic unity of economic and social benefits of copyright collective management organization; in terms of function, it is necessary to coordinate the conflicts among various functions of copyright collective management organization. However, in the process of repositioning the role of copyright collective management organization in our country, we also need to reconstruct the related system.