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范式(Paradigm)在1960年之后特指在科学领域和知识论行文中的思维方式。身为中山大学传播与设计系系主任的冯原,范式不仅成为其“霸气”的源泉,更成为其社会角色的护身符。借助范式的力量,冯原展现了其在洞察各种社会关系上的天赋和穿透力,进而以“文化研究”为桥梁,疏浚了专家式学术探索和建筑设计、城市形象等实用领域的思想交流,为后者提供了观察问题的全新视角,而“冯原”这个名字,也因之而超越象牙塔,闪烁于地产的滚滚红尘。
Paradigm specifically refers to ways of thinking in the field of science and epistemology after 1960. As the original director of the Department of Communication and Design of Sun Yat-sen University, Feng Yuan, paradigm has not only become its source of domineering, but also become the amulet of its social role. With the power of the paradigm, Feng Yuan demonstrated his talent and penetrating power in penetrating various social relations, and then dredged the practical fields of expert-style academic exploration and architectural design and city image with “Cultural Studies” as the bridge Exchange of ideas for the latter to provide a new perspective on the issue of observation, and “Feng Yuan” the name, but also because of the ivory tower, flashing red in the real estate.