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这位“中国通”用6年持续增长的业绩证明,他是宝马在中国成功的重要筹码。作为宝马集团大中华区总裁兼首席执行官,史登科是中国豪华车市场上权位最高、任期最长的首席执行官。因为宝马在中国建立了强力领导体系,统一协调进口车和国产车,统领这一切的是史登科。而竞争对手奥迪和奔驰在中国由于内部构架的原因并没有出现这样一个拥有很强控制力和决策力的人。
The “China Connect” proved with six years of sustained growth and is an important bar for BMW’s success in China. As president and chief executive officer of Greater China Region of BMW Group, Stedenco is the most powerful and longest-serving CEO in the luxury car market in China. Because BMW has established a strong leadership system in China and coordinated the import of cars and domestic cars, it is Shredder who led all this. Competitors Audi and Mercedes-Benz did not have such a person with strong control and decision-making power in China because of their internal structure.