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教育类报刊作为教育类主流媒体,承担着“服务教育改革发展、服务师生健康成长”的特殊使命,在受众获取信息渠道多元、教育类报刊边缘化趋势明显的背景下,教育类报刊的内容生产要以构建传播力为核心,做有温度的教育传播、做有观点的教育传播、做有表情的教育传播,在不断创新中实现教育类报刊的有效传播。
Educational newspapers and periodicals, as the mainstream media of education, bear the special mission of “reforming and developing service education and serving the healthy growth of teachers and students”. Under the circumstances that the audiences have multiple sources of information and marginalization of educational newspapers and periodicals is obvious, educational newspapers and periodicals, The contents of the production should be based on the construction of communication power, do the education of temperature education, educational communication of point of view, expression of education, continuous innovation in the realization of the effective dissemination of education newspapers.