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一、市场——设计生存的条件尽管中国的经济改革和开放始于70年代末,但设计做为一项能够推动社会经济发展的行业而得到社会较广泛的认知,却是进入90年代以来的事.并且,这种对设计作用的一定认知,也主要是在以广东为代表的华南地区,开始萌发出一个设计市场.在广州、深圳一带,最近五年内,已经诞生了一批专业化的平面设计、广告设计、室内外环境设计和工业设计的机构.他们的实力和水平,已在今年5月份正式出版的《广东设计年鉴’92》上得到了充分表现.而在广大的中国内地,设计发展所需的市场环境还远未形成.但是,这并不等于说中国内地没有现代意义的“设计”.实际上,内地设计教育的起步时间一点也不晚于华南地区,而且就接受最先进的设计教育体系来说,北京、上海、无锡等一些城市的设计院校,早在80年代初就
I. Market - Conditions for Designing Survival Although China’s economic reform and opening up began in the late 1970s, design has gained wider social recognition as an industry that can promote social and economic development. However, it has entered the 1990s And this certain understanding of the design role, but also mainly in Guangdong as the representative of South China began to sprout a new design market in Guangzhou, Shenzhen area, the last five years, has been the birth of a group of professionals The design of graphic design, advertising, indoor and outdoor environment design and industrial design agencies.Their strength and level, in May this year, the official publication of “Guangdong Design Yearbook92” has been fully demonstrated.In the majority of China In the Mainland, the market environment needed for design and development is far from being formed, but this does not mean that there is no modern “design” in mainland China. In fact, design education in the Mainland started no later than in southern China, To accept the most advanced design education system, Beijing, Shanghai, Wuxi and other cities in some design institutes, as early as the early 80s