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从1988年生产出第一台冰箱,到如今成为具有多种产品、形成系列的庞大企业集团,华凌迅速崛起奥秘何在?用其董事长毕清的话说:“干事业就要敢闯、敢干、敢冒风险!” 一、敢闯——闯出一条高起点的发展路子 说华凌人敢闯,这话一点不假。项目上马时,国内已有100多家冰箱厂,市场并不景气,前景也不容乐观,
Since the first refrigerator was produced in 1988, today it has become a large enterprise group with multiple products and series. What is the secret of the rapid rise of Hualing? With the words of its chairman, Bi Qing, “The business must dare to dare and dare to do it. Doing and risking!” First, dare to blaspheme – blaming a high starting point for development, saying that Hualing people dare to speak. This is true. When the project was launched, there were more than 100 refrigerator factories in the country and the market was in a sluggish market. The outlook was not optimistic.