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近年来,海峡两岸人员频繁互动,越来越多的台湾文化创意产业人员来到北京,将其优秀的创意、巨额的资金和丰富的运作管理经验一并带到北京,为首都文化创意产业的理论和实践发展提供了有益的补充和完善。这种两岸文化交流活跃了北京的文化消费市场和文化投资市场,丰富了首都文化创意产业资源和产业链元素,提升了北京文化大都市的国际形象。尤其是在如何激发创意、增添设计成分、贴近民生、制造生活美感、提升生活质量、环境可持续性发展诸方面,台湾文化创意人员都给大陆同业者很多有益启示。
In recent years, personnel across the Taiwan Strait have been interacting frequently and more and more Taiwan cultural and creative industries personnel have come to Beijing to bring their outstanding ideas, huge amounts of capital and rich operation and management experience to Beijing together for the cultural and creative industries in the capital Theoretical and practical development provides a useful addition and improvement. This cross-Strait cultural exchange has activated Beijing’s cultural consumer market and cultural investment market, enriched the capital’s cultural and creative industries resources and industrial chain elements, and enhanced the international image of Beijing’s cultural metropolis. Especially in terms of how to stimulate creativity, add design elements, bring people closer to people’s livelihood, create a sense of life, enhance the quality of life, and promote the sustainable development of the environment, Taiwanese cultural and creative personnel give many helpful ideas to Mainland practitioners.