论文部分内容阅读
随着手机销量的逐年上升,手机市场的竞争也越来越激烈,细分产品所面向的市场成为在竞争中取胜的法宝之一,而厂商们也看到了女性这个板具消费力的群体 再不像以前,手提电话这种东西被赋予很多男性化的特征,比如人们把它称作“大哥大”就是一个很典型的例子 现在的女孩子可有福了,近两年来专为女性设计的手机已经有很多很多,什么三星A408、西门子8008……看来女性消费品在服装、首饰、化妆品之后又要加上女性手机了。所以,再谈现在的女性手机,对了,应该是现在的女性和手机时,我们请来了三位小姐,她们有不同的性格、爱好和职业,当然她们对手机的认识也有很大的不同。
With the increase of handset sales year by year, the competition in the handset market is more and more fierce. The market facing the product segments has become one of the magic weapons to win in the competition. The manufacturers also saw that women, Like in the past, something like a mobile phone has been given a lot of masculine features, such as what people call it “big brother” is a very typical example Now the girls can be blessed, the phone designed for women in the past two years has been There are many, many, what Samsung A408, Siemens 8008 ... It seems that women’s consumer goods in the clothing, jewelry, cosmetics and then add a female phone. So, talk about the current female mobile phone, yes, it should be the current women and cell phones, we invited three young ladies, they have different personalities, hobbies and occupations, of course, their understanding of mobile phones are also very different .