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随着电影行业的商业化与娱乐化,影视作品与导演为追求高票房、高收视而一味迎合观众的审美习惯和审美需求,因此无论从影视作品的题材、叙事、内容、风格等都走向同质化,形成一种“烂片高票房”、“高票房低评分”的影视怪圈。2015年上映的以自然主义风格记录的“人与自然”题材《狼图腾》引来观影风暴,无论是热情追捧还是深刻反思,都让观众震撼。本文以格雷马斯符号矩阵理论为依据,试析电影《狼图腾》中的符号矩阵模式,运用符号学方法探究电影中符号象征意义,旨在为影片提供一种新的研究视角,阐释电影文本中的深层涵义。
With the commercialization and entertainment of the film industry, the film and television directors and directors seek to meet the audience’s aesthetic habits and aesthetic needs for the pursuit of high box office and high ratings. Therefore, no matter from the theme, narrative, content and style of the film and television work, Qualified to form a “bad film at the box office ”, “high box office low score ” of the film vicious circle. The “Wolf and Totem” theme of “Man and Nature”, which was released in 2015 and recorded in a naturalist style, has caused the spectacle storm. Whether it is enthusiastic pursuit or profound reflection, it shocks the audience. Based on Greimas symbolic matrix theory, this paper attempts to explore the symbolic matrix pattern in the movie “Wolf Totem” and uses symbolic methods to explore symbolic meanings of the symbols in the movie, aiming to provide a new perspective for the film and interpret the movie text In the deeper meaning.