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“管理是深邃的,但决不是沉重的代名词;将管理简单化,体现管理价值。”在眼下的企业管理中,管理理论可谓层出不穷。从早期的工业化革命开始到如今,形成体系的管理理论大概有100多种了。国内的企业在改革开放后积极地引进国外的一些先进管理思想,在某种程度上推动了企业的进步,但纷繁的管理理论也使人茫然与困惑,缺乏管理理性的管理实践效率往往较低,严重的还会导致企业产生懈怠,逐渐丧失参与市场竞争的发言权。其实,很多管理的问题都可以用简单的方式来解决。简单地说,管理的目的就在于达到某种结果。一个简单有效的管理可以演变为切实可行的执行;而通过简单的执行,管理的力量才能释放出来。为了说明这一现象,本书提出了一个鲜明的简单管理模式,即“杠铃管理”。通过对这一模式的阐述,不仅仅赋予企业在管理中要借鉴的思
“Management is deep, but by no means a heavy synonym; simplifying management and embodying management value.” In today's business management, management theory is endless. From the beginning of the early industrial revolution to today, there are about 100 kinds of management theories that form a system. After the reform and opening up, domestic enterprises have actively introduced some advanced management ideas abroad, to a certain extent, promoted the progress of enterprises, but the numerous management theories are also dazed and confused. The management practices lacking management rationality are often inefficient , Serious enterprises will lead to slack, gradually losing the right to participate in market competition. In fact, many management problems can be solved in a simple way. Simply put, the purpose of management is to achieve some result. A simple and effective management can evolve into a viable implementation; and through simple execution, the power of management can be released. To illustrate this phenomenon, the book presents a distinctive simple management model, “Barbell Management.” Through the elaboration of this model, not only gives the enterprise to think in the management of thinking