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电视是现代文明的产物。随着我国改革开放进程的迅速发展,电视覆盖率逐渐增加,电视对整个社会生活的影响也越来越广泛深入。它在每天同观众的联系中,或直接介入,或潜移默化地影响着人们的世界观、人生观、道德观、审美观以及生活方式和观念。正是由于用最新科技成就和崭新观念武装起来的电视,以其特有的渗透力、感召力、影响力和及时、生动的传播特点,形成了一种不
Television is the product of modern civilization. With the rapid development of the reform and opening up in our country, the coverage of television has gradually increased, and the influence of television on the entire social life has become more and more widespread. It is in the daily contact with the audience, or directly involved, or subtly affect people’s world outlook, outlook on life, morality, aesthetics and lifestyle and ideas. It is precisely because of the latest scientific and technological achievements and brand new concept of armed up with its unique penetration, charisma, influence and timely and vivid communication characteristics, formed a