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工会在党和人民群众之间起到桥梁和纽带的作用,同时还肩负着重大的历史使命和政治责任。一般情况下工人合法权益的维护就需要工会,作为群众和党之间联系的纽带,我们需要积极地将工会建设发展,并且利用工会的力量将企业与企业之间、企业内部的矛盾化解掉,并且工会还可以为公司、企业的经济建设指出一条可持续发展的道路。因此,积极发展工会是非常必要的,同时我们要利用企业营销理念将工会宣传工作不断推进。本文将对工会企业营销式的工作理念做简单介绍,还会介绍一些合理的工会宣教制度的方法,旨在不断建设工会工作、宣传工会工作,促进企业发展。
The trade unions play a role of bridge and link between the party and the masses of the people, and at the same time, shoulder the major historical mission and political responsibility. Under normal circumstances, the workers’ legal rights and interests need to be protected. As a link between the masses and the party, we need to actively develop the trade union and make use of the power of trade unions to dissolve the contradictions between the enterprises and the enterprises and the enterprises. And the trade unions can also point out a path of sustainable development for the economic construction of companies and enterprises. Therefore, it is very necessary to actively develop trade unions. At the same time, we must make use of the concept of corporate marketing to continuously promote trade union advocacy work. This article will give a brief introduction of the concept of marketing-oriented trade unions, and introduce some reasonable methods of unification of trade unions so as to continuously build the work of unions, publicize the work of trade unions and promote the development of enterprises.