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虽然我是做技术的,但我坚信“内容为王”是真理。智能化的机器、设备将取代人进行仿真、思考和操作,完成人所需要进行的一系列工作,改变生产和经营方式,改变人的传统习惯和认识甚至包括营销方式和营销思维。《中国广告》:在您看来,广告主在具体营销中应该遵循哪些原则来选择最适合自己的技术?刘赓:智能营销是数字营销的升级,数字营销是有智能营
Although I am technical, I firmly believe that “content is king” is the truth. Intelligent machines and equipment will replace human beings to simulate, think and operate, complete a series of tasks that people need, change production and management style, change people’s traditional habits and perceptions, and even include marketing methods and marketing thinking. “China Advertising”: In your opinion, advertisers in the specific marketing should follow what principles to choose the most suitable technology? Liu Jian: Intelligent marketing is the digital marketing upgrade, digital marketing is a smart camp