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当下,出版业发展深度转型,青岛出版集团始终坚持“资本积累、品牌积累”和“转型升级、流程再造”的发展战略,以做最好的城市出版社为发展愿景,通过深化改革来凝聚发展动力,通过持续创新来拓展市场和提升管理水平,通过转型升级推动传统出版向数字出版转型,积累了一定的品牌、市场、产品和制度优势,集团品牌积累厚积薄发,推出系列精品图书,连续多年获得国家专项出版基金支持,集团在“走出去”和“三跨”发展以及数字出版转型方面取得实质性突破,目前集团完成股份制改造并实现股权多元化,争取创造条件实现IPO。
At present, the development of publishing industry is deeply transforming. Qingdao Publishing Group always adheres to the development strategy of “capital accumulation, brand accumulation” and “transformation and upgrading, process reengineering” so as to be the best city publishing house for its development vision and deepen Reform to unite development momentum, expand market and improve management level through continuous innovation, promote the transformation from traditional publishing to digital publishing through the transformation and upgrading, and accumulate certain advantages in brand, market, product and system. The Group’s brands have accumulated profound knowledge and accumulated a series of excellent books , For many years won the national special fund for publication. The Group made substantial breakthroughs in the development of “going out ” and “three-span ” and in digital publishing and transformation. At present, the Group completed shareholding system reform and realized equity diversification and strived for creating conditions Realize IPO.