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6月18日下午,众多商家和演艺界明星的到来,使得北京梅地亚中心的多功能厅显得十分拥挤和热闹。当天,中央电视台著名音乐栏目《同一首歌》的广告招标会在此举行。中央电视台广告部主任郭振玺介绍说:“2000年我们曾对第二套整套节目进行过暗标,但对单一栏目的广告资源进行专项公开招标,这还是第一次。” 此次参加竞标的企业包括哈尔滨制药六厂、“统一”、“康师傅”等20多家企业和广告公司,经过各家公司代表的轮番举牌竞
June 18 afternoon, the arrival of many businesses and celebrities performing arts, making Beijing Multi-purpose hall at the center of Asia is very crowded and lively. The same day, the famous music section of CCTV “the same song” advertising tender will be held here. Guo Zhenxi, director of CCTV’s advertising department, said: “For the first time in 2000, we conducted a dark bidding on the second set of programs, but this is the first time that we have conducted a special open bidding for the advertising resources of a single section.” The bidding enterprises Including Harbin Pharmaceutical Factory 6, “Unification”, “Master Kong,” more than 20 companies and advertising companies, through the various companies on behalf of the rotation placards