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在传统文化不断转型发展过程中,古琴所代表的传统文人文化,也逐渐放下高贵的身段,走向社会大众。从当代琴乐社会化、大众化过程中的诸多琴乐细节中,我们可以了解并感受到其日益鲜明的大众化趋向及社会化属性,琴乐社会化、大众化与大众文化传播媒介的高度发达紧密联系。本文以浙地古琴社团——“西湖琴社”为个案对象,由“大众传媒视野中的琴人琴家”、“琴乐传播活动个案解析”两个具体琴乐事例入手,逐层剖析并深入解读其琴乐社会化过程中的文化含义,以进一步把握当代琴乐的文化定位及发展势态。
In the process of continuous transformation and development of traditional culture, the traditional literati culture represented by Guqin has gradually laid down its noble figure to the public. From the many details of the piano music in the process of socialization and popularization of contemporary Qin music, we can understand and feel its increasingly obvious popularization trend and socialization features, and the highly developed and closely linked Qin music socialization, popularization and popular culture media . This article takes Zhejiang Guqin Society - “Xihu Qin Society” as a case object, from “the mass media perspective Qinqinqin”, “Qin music dissemination case analysis” two concrete piano music case Begin with the analysis and deeper analysis of the cultural meanings in the process of socialization of Qin music in order to further grasp the cultural orientation and development trend of contemporary Qin music.