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德国是现代汽车工业的发源地,凭借层出不穷的技术革新与进步,时至今日德国依旧引领着全球汽车工业发展的最新趋势。无论在德国的城市或山村的街头巷尾,雍容华贵的奔驰、明朗俊俏的宝马、端庄秀丽的奥迪以及动感十足的保时捷等名牌车都随处可见,再加上朴实无华的大众和诸多其他欧洲各国及美、日的品牌车,称德国为“汽车王国”绝不为过。 但是经过上百年的发展,德国国内汽车市场在近年来日趋饱和,德国造汽车在本土的销售空间越来越狭隘。在此背景下,德国汽车工业顺应全球一体化的大潮,一方面
Germany is the birthplace of modern automobile industry. With endless technological innovation and progress, Germany still leads the latest trend of global automotive industry up to now. No matter in the streets of German cities or mountain villages, elegant Mercedes, smart and handsome BMW, dignified Audi and dynamic Porsche and other famous cars are everywhere, coupled with the plain public and many other European countries and the United States , Japan’s brand car, saying Germany as “car kingdom” is by no means an excuse. However, after hundreds of years of development, the German domestic automobile market has become increasingly saturated in recent years. German-made automobiles have become increasingly narrow in their sales space in the Mainland. In this context, the German auto industry to comply with the tide of global integration, on the one hand