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随着经济全球化的发展,以及国际商务活动日益频繁并日趋复杂,社会各界急需能熟练掌握英语交际能力和商务知识的国际商务人才。培养国际商务人才已成为国内外专家学者探讨的问题,并已提出任务教学法和案例教学法等行之有效的商务英语教学模式。本文阐述商务英语作为特殊用途英语的教学特征以及采用浸入式的双语教学模式使学习者浸泡在特定的环境中,以培养学习者的实用能力,提高英语语言能力和商务职业技能。
With the development of economic globalization and the ever-increasing and complicated international business activities, people from all walks of life urgently need international business professionals who can master English communication skills and business knowledge. The training of international business professionals has become a topic that domestic and foreign experts and scholars have discussed, and effective business English teaching modes such as task-based teaching and case-based teaching have been put forward. This article expounds the teaching characteristics of Business English as a special - purpose English as well as the immersion bilingual teaching mode so that learners immersion in a specific environment to develop practical ability of learners, improve English language skills and business skills.