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“北京的一个营销学教授曾经感叹,在中国很难找到失败的创业案例,因为媒体总是报道成功的。但我想把自己目前的窘境说出来,让后来者从我身上吸取教训,少走弯路。”大连足心道健康鞋业有限公司总经理罗宗强说。鹅卵石启发灵感罗宗强的家住在海边,没事的时候他喜欢去沙滩上散散步,散步的时候喜欢踩一踩各式各样的鹅卵石。日子一久,他发现自己的精力好像比以前更旺盛了。回老家时跟当老中医的爷爷一说,才知道原来是鹅卵石的作用。爷爷告诉他,鹅卵石中含有人体所需要的微量元素和矿物质,脚踩在上面,能起到按摩的作用,可以促进身体的血液循环,提高人体的免疫力和康复能力,对治疗高血压和便秘有一定的好处。罗宗强把这种“秘方”说给患有高血压或便秘的邻居听,他们中的有些人天天依照行事,结果竟然彻底治愈了多年的老毛病,后来老家还有人为此特地到大连的海边买了房子。但天天去海边踩鹅卵石不是人人都能做到的。有一定医学功底的罗宗强于是想,能否制作出一双能起到鹅卵石所具备的按摩功能的鞋呢?这样许多人就可以足不出户进行治疗和健身了。1991年从大连皮革厂下岗后,罗宗
“A professor of marketing at Beijing once lamented that it was hard to find a failed startup case in China because the media always reported success, but I would like to tell my own dilemmas and let the later come to learn from me and less Detours. ”Luo Zongqiang, general manager of Dalian Foot Health Road Shoes Co., Ltd. said. Inspired by pebbles Luo Zongqiang’s family lives at the seaside. When he is fine, he likes to go for a walk on the beach. When walking, he likes to step on all kinds of pebbles. As time went on, he found himself more energetic than ever before. Back to home when the old grandpa with an old Chinese say, I realized that the original is the role of pebbles. Grandpa told him that pebbles contain trace elements and minerals the body needs, feet on it, can play a role in massage, can promote blood circulation and improve the body’s immune system and rehabilitation, the treatment of hypertension and Constipation has some benefits. Luo Zongqiang told this kind of “secret recipe” to the neighbors with high blood pressure or constipation. Some of them followed every day, and the results completely cured many years of old problems. Later, some people in their hometown specially went to Dalian Bought a house by the sea But every day to go to the beach to step on pebbles not everyone can do. Luo Zongqiang, who has a certain medical background, wanted to make a pair of shoes that could serve as a massage function for pebbles so that many people could go home for treatment and fitness. After slaughtering from Dalian tannery in 1991, Luo Zong