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据亚洲《华尔街日报》2005年1月29日的报道称,亚洲广告行业正处于蒸蒸日上的阶段,中国广告业也正在亚洲独领风骚。中国的广告支出在2004年度增长了32％,仅次于一直名列前茅的日本广告业,达到189亿美元。目前已成为全球第五大广告市场的中国,据称将在未来7至10年内超过日本,成为全球第二大广告市场。前景虽然美好,但是目前普通受众对广告业的评价不容乐观。零
According to Asia’s Wall Street Journal reported on January 29, 2005, the advertising industry in Asia is in a booming stage and the Chinese advertising industry is also taking the lead in Asia. Advertising spending in China grew 32% in 2004, second only to Japan’s top advertising industry, reaching $ 18.9 billion. China, now the world’s fifth largest advertising market, is said to surpass Japan in the next 7 to 10 years to become the world’s second largest advertising market. Although the prospect of a better, but the general audience evaluation of the advertising industry is not optimistic. zero