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2008年奥运会是中国体育产业难得的历史机遇。本文从08奥运会的经济影响出发,阐述了我国体育产业在新世纪社会经济发展中的重要性,提出了拓展高职院校体育教育的必要性。
2008 Olympic Games is a rare historic opportunity for China’s sports industry. Based on the economic impact of 08 Olympic Games, this paper expounds the importance of our sports industry in social and economic development in the new century and puts forward the necessity of developing physical education in higher vocational colleges.