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网络媒体之所以发展如此神速,并引起了全世界各国政府、社会各界的广泛关注,这缘于网络媒体相对传统媒体的下列优势特征。一、信息海量对于传统大众传媒来说,报纸的种类、广播的波段、电视的频道都是有限的,报纸的版面、广播电视的时间也是有限的,它们所能承载的信息量因此也是有限的。而互联网将全世界的各种计算机网络连接起来,在网络上流动的信息大大超越了传统信息交流的范围,形成一个巨大的数据库,成为一个信息交流的巨大平台。在网上,几乎每一条信息均链接着一系列的相关文章,轻而易举地实现了传统媒体煞费苦心才能完成的专题报道。因而,互联网是一个信息的汪洋大海,可谓“世界有多大,网
The rapid development of online media has aroused widespread concern of governments and social circles all over the world. This is due to the following advantages of online media as compared with traditional media. I. Massive Information For the traditional mass media, the types of newspapers, the band of broadcasting and the channels of television are limited. The period of newspapers and radio and television are also limited. The amount of information they can carry is also limited . The internet connects all kinds of computer networks all over the world. The information flowing on the Internet goes beyond the traditional exchange of information to form a huge database and become a huge platform for information exchange. Almost every piece of information is linked to a series of related articles on the Internet, which easily enables the coverage of the special reports that the traditional media can painstakingly complete. Thus, the Internet is a sea of information, described as ”how big the world is