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中国保险业是一个年轻的产业,也是中国发展最快的行业之一。中国保险业的总资产从1980年恢复业务不到5亿到2005年底的15225．9亿,年均增速近32％。到2005年初,国内保险业的总资产已经达到1．1万亿多元。目前,中国境内有93家保险公司,其中中保险集团和其控股公司6家,财产保险公司35家,人身保险公司42家,再保险公司5家,从业人员200万左右。另一方面,近年来,不论是劳动力市场还是人才市场,求职者的队伍日益壮大,岗位竞争也日趋激烈,但是保险业务员长期供不应求。随着中国融入国际化大市场的步伐得加快,外资与合资保险公司的加入,保险行业的竞争也日趋激烈,谁占有更大更多的市场份额,谁就应该在形象、诚信,服务上下功夫,而这些都需要通过加强营销员队伍建设来实现。但是中国保监会在 2003年所指出的,中国保险代理人的法律定位不明确,整体素质有待提高, 管理较为粗放,市场严重影响保险行业的健康有序的发展。
China’s insurance industry is a young industry and one of the fastest growing industries in China. The total assets of China’s insurance industry recovered from less than 500 million in business operations in 1980 to 1,522.59 billion at the end of 2005, an average annual growth rate of nearly 32%. By the beginning of 2005, the total assets of the domestic insurance industry had reached 1.1 trillion yuan. At present, there are 93 insurance companies in China, including 6 medium-sized insurance companies and their holding companies, 35 property insurance companies, 42 life insurance companies and 5 reinsurance companies with about 2 million employees. On the other hand, in recent years, both the labor market and the talent market have seen the number of job-seekers growing and job competition intensified. However, insurance salesmen have been in short supply in a long period of time. As China’s pace of integration into the international market is accelerating, with the participation of foreign-funded insurance companies and joint-venture insurance companies, competition in the insurance industry is becoming increasingly fierce. Whoever occupies a larger and larger market share should work hard on image, honesty and service , All of which need to be achieved by strengthening the team of marketers. However, as pointed out by the CIRC in 2003, the legal position of insurance agents in China is not clear. The overall quality needs to be improved and management is more extensive. The market seriously affects the healthy and orderly development of the insurance industry.