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以大数据和新技术为主要特征的媒体融合时代的来临,给传统的纸质教材带来了强大冲击。数字化教材为媒体融合背景下教材编辑提供了一种新思路。文章以郑树棠主编的《新视野大学英语》(第三版)为案例探讨了编辑此类教材应注意的几个方面。
The advent of the era of media convergence featuring big data and new technologies has brought a powerful impact on the traditional paper textbooks. Digital textbooks provide a new way of thinking for textbook editors in the context of media convergence. The article with Cheng Shutang editor of “New Horizon College English” (third edition) as a case study of editing such materials should pay attention to several aspects.