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德鲁克大师曾经说过:“企业的本质只有两个核心功能——创新和营销。”但是水产行业的现实是,许多埋头创新的企业或是死在半路上了,或是成了大家眼里的异类。在以销量论英雄的年代,只有那一串串的销售数据更让人兴奋,让人疯狂。一直以来,企业都是把经销商当做客户,把合作对象当做销售对象,把统战对象当成斗争对象、忽悠对象,于是,企业大部分的精力都耗在了经销商的关系
Drucker once said: “The essence of the business is only two core functions - innovation and marketing. ” But the reality of the aquaculture industry is that many innovative businesses either die halfway or become Everyone’s eyes heterogeneous. In the age of sales hero, only the string of sales data more exciting, crazy people. All along, enterprises are the dealer as a customer, the partner as a sales target, the United States as a fierce object of the fight object, flicker object, so most of the energy companies are consumed in the relationship between dealers