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当前,中国电视业正处于风云激荡的变革时期,而处在前沿的电视研发部门和研发人员,承担着引领电视业改革发展的历史重任。如何做好新形势下的电视研发工作,我结合中央电视台的实践,简要地谈两点认识。第一,围绕精品战略的开展,加快电视理论研究工作的转型电视理论研究要紧紧围绕精品战略的实施,向更加实用更加高效的方向转变。面临电视事业的飞速发展,进一步探索电视节目的本质和特征变化,
At present, the television industry in China is in a period of turbulent transformation. The front-line TV R & D departments and R & D personnel shoulder the historical responsibility of leading the reform and development of the TV industry. How to do a good job in the research and development of television in the new situation? I talked briefly about the two points with the practice of CCTV. First, focusing on the development of high-quality strategies and accelerating the transformation of television theoretical research, the research on television theory should focus on the implementation of the boutique strategy and move towards a more practical and more efficient direction. Faced with the rapid development of the television industry, to further explore the nature and characteristics of television programs change,