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一、中国题材和人才引起国际市场的关注 “新锐导演计划”是探索频道长期进行的一项全球性计划,旨在鼓励和支持纪录片导演新人的成长和发展。该计划曾分别在英国、德国、澳大利亚、东南亚等地成功推展,但是从来没有在任何一个国家实施两次的先例。然而继2003年“新锐导演计划” 在中国实施之后,2004年、2005年探索频道亚洲电视网与上海文广新闻传媒集团合作,连续两年在中国推出“新锐导演计划”。探索频道亚洲电视网副总裁凯文·狄齐评价中国的纪录片发展时说“世界正怀着好奇想了解变化中的中国,中国题材的纪录片正在风靡世界。中国涌现出的一大批才华横溢的纪实作品导演新人也让我们感到欣喜。”国家地理频道副总裁史博恩在接受记者采访时说,在西方各类电视节目中,关于中国的介绍非常少,尤其是没有中国内地拍摄的原创中国题材作品。而国家地理 2005年的目标,就是让中国人拍中国题材。
First, the Chinese themes and personnel aroused the concern of the international market “cutting-edge director plan ” is to explore the channel’s long-term global plan to encourage and support the growth and development of new documentary directors. The program was successfully promoted in Britain, Germany, Australia, Southeast Asia and other places respectively, but no precedent has ever been implemented twice in any one country. However, following the implementation of the “Directing Director Scheme” in 2003 in China, the exploration channel Asia Television Network 2004 and 2005 cooperated with Shanghai Media Group and launched the “Emerging Director Program” in China for two consecutive years. Discovery channel Kevin Di, vice president of Asia Television, comments on the development of documentary films in China: “The world is curious to understand China in change. The Chinese documentary is gaining ground in the world. A large number of talented documentaries emerged in China We are also delighted with the new director of the project. ”Spencer, vice president of National Geographic Channel, said in an interview with reporters that there were very few presentations on China in various western TV shows, especially the original Chinese themes shot in the Mainland works. The goal of National Geographic 2005 is to make Chinese people take Chinese subjects.