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即便是在数字时代,通过传统媒体获取信息在德国依然是普遍现象,报纸和杂志仍是街头的流行品。在德国,根据有关规定,从事出版和销售的企业必须加入德国出版商和书商协会。据该协会的最新统计显示,截止2014年4月,该协会的会员共有5,166名,看上去是个不错的数字。2013年德国图书出版业总销售额为95.36亿欧元(约合737.6亿人民币),比去年同期上涨了0.2%,在经历了前两年的下降之后,德国出版业稳住了阵脚,展现出缓步增长的趋势。最重要的是,这些年传统书店首次表现出积极的增长态势,同比增长0.9%。根据统计数据,2013
Even in the digital age, access to information through traditional media is still commonplace in Germany, with newspapers and magazines still popular on the streets. In Germany, in accordance with the relevant regulations, enterprises engaged in publishing and sales must join the German Association of Publishers and Booksellers. According to the latest statistics from the Association, as of April 2014, there are 5,166 members in this association, which looks like a good figure. In 2013, the total book sales in Germany was 9.536 billion euros (about 73.76 billion yuan), an increase of 0.2% over the same period of last year. After experiencing the first two years of decline, the publishing industry in Germany held steady and showed a slowdown The trend of increasing. Most importantly, for the first time in these years, traditional bookstores showed positive growth, up 0.9% from a year earlier. According to the statistics, 2013