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从分析制约中国文化产业发展的传统观念出发,应用经典马克思主义作家关于艺术生产的相关理论,探讨了科学的文化产业观的内涵。指出倘若要振兴中国的文化产业,首先应当构建社会主义精神文明建设与市场经济有机结合的认知体系。以文化产品的表现形式、双重属性、社会效益和经济效益的关系,文化事业和文化产业的关系等为对象,论述了文化产业在社会化大生产中的特殊性和普遍性,从而提出了如何树立科学的文化产业观的思考和对策。
Based on the analysis of the traditional concepts that constrain the development of Chinese cultural industry, this paper uses the relevant theories of classical Marxist writers on artistic production and explores the connotation of scientific cultural industry. He pointed out that if we want to rejuvenate China’s cultural industry, we should first of all establish a cognitive system that organically combines socialist spiritual civilization with a market economy. This article expounds the particularity and universality of cultural industry in the socialized mass production with the representation of cultural products, double attributes, the relationship between social benefits and economic benefits, the relations between cultural undertakings and cultural industries, and so on Reflections and Countermeasures on Establishing a Scientific Concept of Cultural Industry.