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未来,中国品牌广告将承担更重大的使命。西方的广告战略中“推广价值观与态度”的构想,应该引起中国品牌广告传播者的高度重视。
The future, Chinese brand advertising will assume a more significant mission. Western advertising strategy “promotion of values and attitudes ” concept, should cause Chinese brand advertising communicator attaches great importance.