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一、战略思想的形成及其在企业管理中的意义在企业管理中之所以会形成战略思想,与企业所面临的市场环境的变化分不开。企业早期面临的市场范围比较狭小,需求规模相对稳定,需求结构变化较小,市场竞争程度较弱,每个企业都可以在一个较长的时期内以相对稳定的规模和品类形成市场供应,企业面临的市场风险较小。但在现代市场竞争中,企业面临的市场环境急剧变化,任何企业面临的市场范围已由
First, the formation of strategic thinking and its significance in business management The reason why the formation of strategic thinking in business management, and the changes in the market environment are inseparable. In the early stage, the market faced by enterprises was rather narrow, the demand scale was relatively stable, the demand structure was small and the market competition was weak. Each enterprise could form a market supply with a relatively stable scale and category over a long period of time. Enterprises Faced with the market risk is small. However, in the modern market competition, the market environment in which enterprises face sharp changes, the scope of the market that any enterprise faces has been changed from