Study on Strategic Development of Petroleum Enterprises Based on AHP- SWOT Analysis

• 作 者: Chen Junhua;Hu Siyun
• 机 构: SchoolofEconomics',andManagementSouthwestPetroleumUniversity
• 出 处: 学术界
• 发表日期: 2016年2期
• 关键词: SWOT分析方法 石油企业 企业发展战略 AHP 可持续发展战略 企业可持续发展 层次分析法 经济增长 AHP SWOT analytical method
• 基金项目: Sichuan Social Science Advanced Research Team Development Plan Fund Program,SWPU Humanity Special Fund Program （2012RW01D）.

This thesis creates an analytical model of petroleum enterprises by applying AHP(analytic hierarchy process) and SWOT analytical methods.It holds that the strategy for sustainable development of petroleum enterprises shall be growth- oriented.Finally,poli