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全国市场男皮鞋品牌监测情况2003年10月份皮鞋销量比去年同期增长18.9%。本月前十位品牌市场综合占有率总和为46.5%,较上月略降0.4个百分点。森达销势稳定,牢牢占据第一的席位,市场综合占有率基本和上月持平,领先其他品牌7个百分点以上。花花公子前进步伐加快,本月终于离开第五强,顺利入主第二席。富贵鸟销量提高,本月座次开始回升,成为第三强。红蜻蜓和金利来本月再度相邻,出现在第四和第五位。奥康和鳄鱼恤继续争夺第六强,最终鳄鱼恤以0.5%的微弱优势获胜,奥康紧随其后。本月万里终于有所突破,从榜末一席升至第八。康奈让出其位,退守第十强。鳄鱼挫败其他众多对手,有幸成为本月十强的新成员。
National menswear brand monitoring In October 2003, the sales of leather shoes increased by 18.9% over the same period of last year. The combined market share of the top ten brands before this month was 46.5%, a slight decrease of 0.4 percentage points from the previous month. Senda sales potential stability, firmly occupy the first seat, the market share of the basic flat last month, leading other brands more than 7 percentage points. Playboy move forward faster pace, this month finally left the fifth, smoothly into the second seat. Sales of wealthy birds increased, seating pick up this month, becoming the third-strongest. Red Dragonfly and Goldlion again adjacent to each other this month, appeared in the fourth and fifth place. Aokang and crocodile shirts continue to compete for the sixth, the final crocodile shirt with a slight advantage of 0.5% to win, O’Connell followed. Finally this month Wanli a breakthrough, rose to eighth from a standings. Cornell out of place, retreated to the top ten. Crocodile defeated many other opponents, fortunate to become the new top ten members of this month.