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在“更专业、更和谐、更出色”主题理念的演绎下,电广传媒“2003年湖南电视媒介推广暨广告招商年会”近日在湖南长沙拉开帷幕。据电广传媒有关负责人介绍,本届招商年会举办之际,正逢湖南广播电视第二轮改革正式启动之时,为了给广大广告主提供更加精彩、有效的营销平台,湖南广播电视局在频道资源的整合、频道的专业化发展、节目生产的创新和突破等方面采取了一系列的改
Under the interpretation of the theme of “More Professional, More Harmonious, and More Outstanding,” EDG Media’s “Hunan Television Media Promotion and Advertising Investment Conference 2003” recently opened in Hunan Changsala. According to the relevant person in charge of the e-Guang media, this year’s China Merchants Annual Conference is held at a time when the second round of Hunan radio and television reform was officially launched, in order to provide advertisers with a more exciting and effective marketing platform, Hunan Radio and Television Bureau. A series of changes have been taken in the integration of channel resources, channel specialization, program production innovation and breakthroughs.