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2006年6月,戴尔首次在其中文网站上开卖XPS系列笔记本电脑,这标志着1993年在美国诞生的高端游戏笔记本系列首次向中国的用户敞开了怀抱。然而,综观国内笔记本市场现状,消费者能够买到的笔记本型号从高端到低端,可谓无所不有。无论你是追求价格,还是追求性能,总有一款适合您。而戴尔选择此时将定位高端游戏发烧友的XPS系列引入中国,一改其高性价比的品牌形象,这不仅让人们产生了如下猜想,而与戴尔(中国)有限公司市场总监阚孝全的面对面,给诸多问题暂时画上了句号。
In June 2006, for the first time, Dell launched the XPS series of notebooks on its Chinese website, marking the first time that the high-end gaming notebook series that was launched in the United States in 1993 opened its doors to Chinese users. However, a comprehensive view of the status quo of the domestic notebook market, consumers can buy notebook models from high to low, can be described as omnipresent. Whether you are the pursuit of price, or the pursuit of performance, there is always a right for you. Dell chose this time will be targeting high-end gaming enthusiasts XPS series introduced to China, a change of its cost-effective brand image, which not only allows people to produce the following guess, and with Dell (China) Co., Ltd. Marketing Director Kan Xiaoquan face to give many Temporarily draw a full stop on the issue.