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灾难新闻的突发性、震撼性、负面性、社会性等特点,使之成为各个新闻媒体关注和报道的中心,也是相当一段时间里社会舆论的焦点。面对灾难性信息的传播,政府疏还是堵、媒体是一味追求新闻价值还是体现社会责任、公众对于灾难信息的反应应当如何。本文结合近年来一些灾难事件中政府、媒体、公众的表现和社会影响,采用深入剖析、对比等方法,阐述灾难新闻的传播策略。
The sudden, shocking, negative and social characteristics of disaster news have made it a center of attention and coverage of various news media and the focus of public opinion for quite some time. In the face of the disastrous dissemination of information, the government sparse or blocked, the media blindly pursue the news value or reflect social responsibility, the public response to the disaster information should be. Combining with the performance and social influence of the government, media and public in some disasters in recent years, this article adopts the method of in-depth analysis and comparison to explain the dissemination strategy of disaster news.