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从地产企业对广告不遗余力的投入来看,可以说地产广告确实给他们带来了实实在在的成果,带来了地产行业的兴盛,也带来了广告业的发展。那么,在各类媒体广告竞争日益激烈的今日,地产广告该如何应用地产新政,如何提高项目卖点呢?广告创意又该如何推陈出新,为企业推广品牌呢?更重要的是,地产广告该如何选择媒体,如何进行有效的媒体组合呢?种种问题,“2005中国房地产广告年度峰会”为你揭开谜底……
From real estate companies spared no expense in terms of inputs, we can say real estate ads did bring them tangible results, bringing the prosperity of the real estate industry, but also brought the development of the advertising industry. So, in today’s increasingly competitive media advertising, how to use real estate advertising New Deal, how to improve the project selling it? How creative advertising innovation for the enterprise brand it? More importantly, the real estate advertising how to choose Media, how to effectively media portfolio it? Various issues, “2005 China Real Estate Advertising Annual Summit” for you to find out the answer ......