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近年来,虽然国内报业竞争日趋激烈,但周末刊始终处于低迷的状态。本文试以武汉地区都市报为实例,对其周末版的“薄现象”进行分析研究,寻找都市报周末版的发展机遇与出路。
In recent years, although the competition for domestic newspapers has become increasingly fierce, the weekly newspapers have always been in a downturn. This paper tries to take the Wuhan City Metropolis Daily as an example to analyze the weekend phenomenon of “Thin Phenomenon” in order to find out the opportunities and solutions to the development of Metropolis Daily.