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“全款买车的用户占比不到10%,甚至更低。”中国重汽集团销售部财务负责人如是说。看似遥远的卡车金融,其实就在我们身边。不仅是重卡用户,包括经销商,都能从中享受到汽车金融给他们带来的便利。对于厂商而言,大力发展卡车金融业务,也让企业的产品和销售插上腾飞的翅膀,走得更高更远。那么,重汽销售部是如何打好金融这张牌,从而助力今年的产销突破新高、创造历史最好成绩的呢?日前,相关负责人接受了《商用汽车新闻》记者的专访,阐释了金融力与产品力、营销力之间互促共赢的关系。
“The full paragraph of the car users accounted for less than 10%, or even lower. ” China National Heavy Duty Truck Group, said the head of financial sales. Seemingly distant truck finance, in fact, on our side. Not only heavy-duty truck users, including dealers, can enjoy the convenience brought by auto finance. For manufacturers, vigorously develop the truck finance business, but also allow companies to plug in the product and sales off the wings, go higher and further. So, heavy truck sales is how to lay the financial card, thus helping this year’s sales and production exceeded a new high, creating the best record in history? Recently, the responsible person accepted the “Commercial Vehicle News” interview with reporters, explained the financial Force and product strength, marketing force between each other and win-win relationship.