跨国并购:执行比战略更重要

• 作 者: 陈雪频
• 出 处: 财富智慧
• 发表日期: 2006年09期
• 关键词: 跨国并购 欧美企业 并购战略 执行能力 战略决策 关键成功要素 希尔 收购企业 企业并购 虚拟运营

跨国并购的失败并不是因为没有一个“正确的并购战略”,而是这些战略没有得到良好的执行。“现在中国企业的跨国并购才刚刚开始,他们对战略还没搞清楚,自然会觉得战略非常重要。欧美企业对跨国并购的战略已经很清楚了,更看重的是并购之后能不能整合好,这也是中国企业和欧美企业目前存在的主要差距。”

The failure of cross-border mergers and acquisitions is not due to the absence of a “correct M & A strategy,” but the failure of these strategies to be well implemented. “Now that the cross-border mergers and acquisitions of Chinese enterprises have just begun, they have no clear understanding of the strategy and will naturally find the strategy very important. The strategy of multinational mergers and acquisitions by European and American enterprises is already very clear, and the more important thing is whether they can integrate well after the merger. It is also the main gap between Chinese enterprises and European and American enterprises. ”