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在2013年2期本刊文章《提升购买转化:玩转成交漏斗》中,我们探讨了店铺促进成交的各种解数,然而,消费者最终还是可能跳失,原因在于,消费者背后存在复杂的人际影响。在淘宝网笔记本电脑店铺经营中,卖家可能会遇到以下情况:在站外有针对性地投放了推广信息,流量很高,消费者咨询了好多,店铺客服热情而专业地进行了解答,并使尽浑身解数进行订单催付,消费者最终还
In the 2013 issue of 2 articles of this article, “Promoting Purchase Conversion: Fun Turnover Funnel,” we explored various solutions for store-to-market transactions. However, consumers may eventually lose themselves due to the complexity behind consumers Interpersonal influence. In the Taobao notebook computer store operations, the seller may encounter the following situations: outside the station targeted promotional messages, traffic is high, consumers consult a lot, shop customer service enthusiastically and professionally answered, and Make every effort to order to pay off, consumers eventually also