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消费者选择在网上购买时装,到底是图什么?以前,被提及最多的肯定是价格。不得不说,正是抓住了与实体商业之间的价格差,电商得以迅速发展。可如今,盲目的价格战早已不能吸引消费者。消费者愈发看重服装的品质感及个性化。本期《时尚北京》商业专题在众多参与了刚刚落幕的中国国际时装周的品牌中特别甄选了两个利用互联网传播的高品质品牌,分享他们独到的品牌文化。自觉ZIJUE以觉之道随心顺意3月28日15:00,自觉ZIJUE品牌2017/18年秋冬主题发布会亮相中国国际时
Consumers choose to buy fashion online, in the end what is the map? In the past, the most mentioned is definitely the price. Have to say, it is to seize the price difference between the entity and business, e-commerce to rapid development. But now, the blind price war has long failed to attract consumers. Consumers increasingly value the quality of clothing and personalized. In this issue of “Fashion Beijing”, we selected two high-quality brands using the Internet to share their unique brand culture among the many brands participating in the just-concluded China International Fashion Week. ZIJUE conscientiously take it for granted at 15:00 on March 28, conscious ZIJUE brand 2017/18 autumn and winter theme conference debut China International