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AS a frequent online shopper,Zhou Fangjie,a 28-year-old white-collar worker,was annoyed when she could not open Hanyidushe,an online shop selling Korean-style clothing on Taobao Mall.Her experience resulted from the online protest initiated by small vendors on Taobao Mall,China's largest business to consumer online platform.Thousands of small vendors started the protest against larger established vendors by discrediting them through False orders,forming an anti-Taobao Union and setting up a chat room to devise ways to disrupt operations on Taobao Mall.