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近年来,在社会发展的推动下,新媒体事业发展快速,通过不同的途径逐渐进入人们的生活,使人们对广播节目的需求逐渐减弱,广播发展事业受到冲击。面对科技带来的日新月异的冲击,政府的舆论引导方式和人民对舆论接受方式的发生了深刻变化,广播事业要重振新辉煌,其中一个必要条件就是实现广播编辑的多样性转变,实现广播事业的可持续发展。本文对这一问题进行简要分析。
In recent years, under the impetus of social development, the new media industry has developed rapidly and has gradually entered into people’s lives through different channels. As a result, the demand for radio programs has gradually weakened and the cause of broadcasting development has been hit hard. Faced with the ever-changing impact of science and technology, the government’s media guidance and the people’s acceptance of public opinion have undergone profound changes. The broadcasting industry needs to revive its new glories. One of the necessary conditions is to realize the diversification of radio editors and to realize the broadcasting Sustainable development of the cause. This article briefly analyzes this issue.