浅谈涉外经营企业如何利用非价格竞争参与国际市场

• 作 者: 赵若星
• 出 处: 成人高教学刊
• 发表日期: 1994年06期
• 关键词: 非价格竞争 国际市场 市场竞争 世界经济 心理定价策略 竞争能力 销售队伍 产品销路 销售渠道 进口国家

浅谈涉外经营企业如何利用非价格竞争参与国际市场赵若星从国际市场的竞争状况看，当前国际市场竞争日趋激烈。国际市场竞争的结构也发生了重大变化，竞争的手段也变的复杂多样，重点已由价格竞争转向非价格竞争。随着世界经济的发展，国际市场上商品的增多，各国居民收入...

On how to use non-price competition to participate in the international market by foreign-related operating companies Zhao Ruoxing sees that from the international market competition, the current international market competition is becoming increasingly fierce. The structure of competition in the international market has also undergone major changes. The means of competition have also become complex and diverse. The focus has shifted from price competition to non-price competition. With the development of the world economy, the number of goods in the international market has increased, and the income of residents in various countries has...