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随着韩国家族企业三星集团的家电、手机、显示器、MP3播放机,以及其他电子类产品向中国市场的渗入,这个韩国电子巨人开始为越来越多的国人所知。作为一个研究中国企业竞争力的学者,除了对三星在中国市场上展示的独特冲击力的关注,我最大兴趣点在于:这个曾是世界消费性电子市场上的追赶者是如何成为多年屹立不倒的世界电子巨人们强大对手的?我更加觉得中国企业应该从这个10年前不被日本企业放在眼里的韩国公司目前的磅礴气势中得到启示。
As South Korea's family-owned Samsung Group's appliances, cell phones, monitors, MP3 players and other electronic products infiltrated the Chinese market, the Korean electronics giant started to become known to more and more people. As a scholar studying the competitiveness of Chinese companies, my biggest interest aside from the unique impact Samsung has demonstrated in China is how this chaser, once a consumer electronics market in the world, has stood still for years Of the world's giant electronics giant? I think more Chinese companies should be enlightenment from the present magnificent momentum of the Korean company 10 years ago is not the eyes of Japanese companies.