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曾经听说过这样一件事:现代索纳塔轿车在美国市场投放前夕,韩国现代工作人员在美国做过这样一个试验,将索纳塔和丰田佳美的商标和一切品牌特征全都遮盖后,请来美国市民作对比驾驶,结果索纳塔比丰田佳美获得了更多美国人的青睐。这件事说明韩国轿车打天下的手段已不是拼价位那么简单,而是真正在品质上达到了前所未有的高度。这次试驾的车型2.0GL是北京索纳塔中最低端的型号,但不到18万元的价位,ABS、双气囊、6喇叭CD音响却是一样不少,以索纳塔的高品质加上韩国车传统的低价策略,索纳塔2.0GL可以说是十分具有杀伤力。
Have heard of such a thing: Hyundai Sonata sedan on the eve of the United States market, the South Korean modern staff in the United States had such a trial, the Sonata and Toyota Camry all the trademarks and all brand features are covered, the United States invited citizens Compared to driving, the result Sonata than Toyota Camry get more Americans of all ages. This shows that South Korean sedan means the world is not so easy to fight the price, but the real quality has reached an unprecedented height. The test drive model 2.0GL is the lowest end of the Sonata in Beijing models, but less than 180,000 yuan price, ABS, dual-balloon, 6-speaker CD audio is just as many, with Sonata’s high-quality plus Korean car tradition The low price strategy, Sonata 2.0GL can be said to be very lethal.