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智能时代,以“超级电视”为代表的新兴信息传播媒介为电视行业带来了营销挑战,身处其中的行业企业应沿着怎样的发展路径来面对行业变革带来的系列挑战?
In the era of intelligence, emerging information media represented by “SuperTV” brought the marketing challenge to the television industry. In what kind of development path should the industry enterprises in the industry face the series of challenges caused by the industry change?