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随着市场经济的深入发展,中国农药市场也经历了深刻的变革。产品销售的各个环节主体、营销模式的特点发生了大的变化,销售框架越来越扁平,操作模式越来越先进,产品越来越丰富,竞争越来越激烈。尤其是社会发展了,零售商信息灵通,眼界渐高,对厂家、经销商、产品包装、特点、效果、价位、服务越来越挑剔。原来请喝酒客户才肯送货,零售商还为此感激不尽,现在即使无限制的赊销反而人情愈淡漠,好像赊销是
With the further development of the market economy, the Chinese pesticide market has undergone profound changes. Product sales in all aspects of the main, the characteristics of the marketing model has undergone major changes, the sales frame more and more flat, more and more advanced mode of operation, the product more and more rich, increasingly fierce competition. In particular, social development, retailers, well-informed, growing horizon, manufacturers, distributors, product packaging, features, effects, prices, more and more critical service. Originally invited to drink customers only willing to deliver, retailers are also grateful, but now even the unlimited sales of credit more indifferent, as if the credit is