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当前,大学生群体作为“80后”的新一代知识青年,正受到大众媒体普遍关注,然而随着关于大学生负面新闻报道的不断出现,大学生的公众形象也正在下降。当代大学生正逐渐成为媒体凝视的对象,媒体凝视并最终建构起大学生的媒体形象,这一建构影响到公众大学生形象的直接判断,公众眼中的大学生形象甚至发生了严重的畸变。
At present, college students as a new generation of knowledge youth who are post-80s are receiving the general attention of the mass media. However, with the continuous appearance of negative news reports on undergraduates, the public image of undergraduates is also declining. Contemporary college students are gradually becoming the target of the media’s gaze. The media stares and finally constructs the media image of college students. This construction affects the direct judgment of the public college students, and the image of the college students in the public eye even has serious distortion.